Loog Guitars is a range of small, 3-string guitars designed for children to play music. They come in kit form for kids and parents to build together as a project and also have an iOS app to help gets kids get started playing songs. Loog started in 2010 as part of Rafael Atijas' Masters thesis at New York University and was launched via Kickstarter in March 2011. Loog source their wood only from responsibly managed forests and are committed to quality and safety standards that meet or exceed US government regulations.